News media roundup: NNA creates training program to help community newspapers use Postal Service more effectively - Entrepreneur Generations

Max Heath

The National Newspaper Association Foundation has created the Max Heath Postal Institute to train newspapers and printers for best uses of the mail in a rapidly changing postal environment. It recognizes the work of Max Heath, who died in July and was an expert on newspapers and the mail. Its first program is set for Oct. 21 with a U.S. Postal Service presentation, “Liberating your Newspaper from Costly Address Change Notices.” NNAF has a donation link for those who want to support the institute.

After cutting print days, the locally owned Berkshire Eagle in Pittsfield, Mass., is buying a new printing press. Read more here.

New inductees to the Kansas Newspaper Hall of Fame include media executive Lloyd Ballagen and former small-town newspaper owner Joel Klaassen. Ballagen, who died in 2020, was the CEO and board chairman of Hutchinson, Kansas-based Harris Enterprises, which operated a dozen newspapers and 13 radio stations in seven states. Klaassen is the former owner of the Hillsboro Free Press. The inductees will be honored in an Oct. 9 ceremony. Read more here.

"After selling the Helena World in 2019, The Pine Bluff Commercial in 2020 and the Hot Springs Village Voice this year, The Gannett Co. has sold its longest-held Arkansas newspaper, the Baxter Bulletin of Mountain Home," Kyle Massey reports for Arkansas Business.

The American Press Institute surveyed news publishers on how they retain subscribers. Here are some of their proven tactics. Read more here.

from The Rural Blog https://ift.tt/38zBejP News media roundup: NNA creates training program to help community newspapers use Postal Service more effectively - Entrepreneur Generations

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