Only My Second R-rated Post

My first post "rated-R for mature themes" was here , back in June 2008.  It was about selling stuff people wanted but weren't ...

Sometimes It's Marketing, But Sometimes It's Just Plain Reality

It’s hard not to appreciate and occasionally even quote from Ted Levitt’s 1960  Marketing Myopia , in which he challenged leaders to define ...

The Problem with Magic

Let’s play a word association game.  The only rule is that you have to answer with the name of a company. I say, “magical.”    You say, “Dis...

Intel Overboard

This is Fenway Park's Green Monster back before the flood.  Almost looks like you could play baseball here, eh?  Hold that image. In 199...

I Love the Swiss Watch

I really do love the Swiss watch. I don’t own one and could never, ever justify buying one. But still, I love 'em. Here’s why. This is...

Drink the Cheap Wine

I was born with one of the world’s worst palates, and I’ve enjoyed every minute of it. Gourmet pasta with my wife on Friday evening? Superb...

Camouflage Marketing: Making it OK to Buy What We Want

I want to talk with you for a few minutes about vibrators--and, yes, those kinds of vibrators. I just finished an article by Rachel Maines c...