
On Sunday I was doing some research and accidentally stumbled across the article again. It turns out to have been in the March 25, 2002 New Yorker and was written by Malcolm Gladwell, before he became a consulting rock star. It’s a book review of The Myth of the Paperless Office by two social scientists, Abigail Sellen and Richard Harper. They studied the movement of paper and information at the International Monetary Fund and came to some dramatic conclusions about the “paperless office.”
And, now that I think about it, based on 1970s projections, none of us should be using paper anymore. Everything should be electronic. Look around your desk for me, around your office, and let me know how we’re doing.
And that’s exactly what Gladwell wrote:
Computer technology was supposed to replace paper. But that hasn't happened. Every country in the Western world uses more paper today, on a per-capita basis, than it did ten years ago. . .This is generally taken as evidence of how hard it is to eradicate old, wasteful habits and of how stubbornly resistant we are to the efficiencies offered by computerization. A number of cognitive psychologists and ergonomics experts, however, don't agree. Paper has persisted, they argue, for very good reasons: when it comes to performing certain kinds of cognitive tasks, paper has many advantages over computers. The dismay people feel at the sight of a messy desk—or the spectacle of air-traffic controllers tracking flights through notes scribbled on paper strips—arises from a fundamental confusion about the role that paper plays in our lives.While things have changed a bit in the last five years, the basic premise of the article holds. (Interestingly, I printed a copy of the article to mark it up and then went online to pull the pieces I wanted electronically. That might make me a Digital Immigrant, or it might make me pretty normal.)
Here are 8 take-aways.
1. According to Sellen and Harper, paper has a unique set of "affordances"—that is, qualities that permit specific kinds of uses. Paper is tangible: we can pick up a document, flip through it, read little bits here and there, and quickly get a sense of it. (In another study on reading habits, Sellen and Harper observed that in the workplace, people almost never read a document sequentially, from beginning to end, the way they would read a novel.) Paper is spatially flexible, meaning that we can spread it out and arrange it in the way that suits us best. And it's tailorable: we can easily annotate it, and scribble on it as we read, without altering the original text. Digital documents, of course, have their own affordances. They can be easily searched, shared, stored, accessed remotely, and linked to other relevant material. But they lack the affordances that really matter to a group of people working together on a report.I know, even as I get ready to push the “publish” button, that this post is going to make a lot of people very happy, including my old CFO. He failed almost every “housekeeping audit” we every conducted, thanks to piles of paper, but he never once failed to find for me a report or email that I had carefully filed on my hard-drive and then lost.
2. Paper enables a certain kind of thinking. Picture, for instance, the top of your desk. Chances are that you have a keyboard and a computer screen off to one side, and a clear space roughly eighteen inches square in front of your chair. What covers the rest of the desktop is probably piles—piles of papers, journals, magazines, binders, postcards, videotapes, and all the other artifacts of the knowledge economy. The piles look like a mess, but they aren't. When a group at Apple Computer studied piling behavior several years ago, they found that even the most disorderly piles usually make perfect sense to the piler, and that office workers could hold forth in great detail about the precise history and meaning of their piles. The pile closest to the cleared, eighteen-inch-square working area, for example, generally represents the most urgent business, and within that pile the most important document of all is likely to be at the top. Piles are living, breathing archives. Over time, they get broken down and resorted, sometimes chronologically and sometimes thematically and sometimes chronologically and thematically; clues about certain documents may be physically embedded in the file by, say, stacking a certain piece of paper at an angle or inserting dividers into the stack.
3. The psychologist Alison Kidd, whose research Sellen and Harper refer to extensively, argues that "knowledge workers" use the physical space of the desktop to hold "ideas which they cannot yet categorize or even decide how they might use." The messy desk is not necessarily a sign of disorganization. It may be a sign of complexity: those who deal with many unresolved ideas simultaneously cannot sort and file the papers on their desks, because they haven't yet sorted and filed the ideas in their head. Kidd writes that many of the people she talked to use the papers on their desks as contextual cues to "recover a complex set of threads without difficulty and delay" when they come in on a Monday morning, or after their work has been interrupted by a phone call. What we see when we look at the piles on our desks is, in a sense, the contents of our brains.
4. This idea that paper facilitates a highly specialized cognitive and social process is a far cry from the way we have historically thought about the stuff. Paper first began to proliferate in the workplace in the late nineteenth century as part of the move toward "systematic management." To cope with the complexity of the industrial economy, managers were instituting company-wide policies and demanding monthly, weekly, or even daily updates from their subordinates. Thus was born the monthly sales report, and the office manual and the internal company newsletter. The typewriter took off in the eighteen-eighties, making it possible to create documents in a fraction of the time it had previously taken, and that was followed closely by the advent of carbon paper, which meant that a typist could create ten copies of that document simultaneously.
5. Perhaps no one embodied this notion more than the turn-of-the-century reformer Melvil Dewey. . .Dewey's principal business was something called the Library Bureau, which was essentially the Office Depot of his day, selling card catalogues, cabinets, office chairs and tables, pre-printed business forms, and, most important, filing cabinets. Previously, businessmen had stored their documents in cumbersome cases, or folded and labelled the pieces of paper and stuck them in the pigeonholes of the secretary desks so common in the Victorian era. What Dewey proposed was essentially an enlarged version of a card catalogue, where paper documents hung vertically in long drawers. The vertical file was a stunning accomplishment. In those efficiency-obsessed days, it prompted books and articles and debates and ended up winning a gold medal at the 1893 World's Fair, because it so neatly addressed the threat of disorder posed by the proliferation of paper. What good was that railroad schedule, after all, if it was lost on someone's desk?
6. Sellen and Harper include in their book a photograph of an office piled high with stacks of paper. The occupant of the office—a researcher in Xerox's European research facility—was considered neither ineffective nor inefficient. Quite the contrary: he was, they tell us, legendary in being able to find any document in his office very quickly. But the managers of the laboratory were uncomfortable with his office because of what it said about their laboratory. . .Whenever senior colleagues came by the office, then, the man with the messy desk was instructed to put his papers in boxes and hide them under the stairs. The irony is, of course, that it was not the researcher who was trapped in an inefficient past but the managers. They were captives of the nineteenth-century notion that paper was most useful when it was put away. They were channelling Melvil Dewey.
7. The mark of the contemporary office is not the file. It's the pile.
8. The solution to our paper problem, Sellen and Harper write, is not to use less paper but to keep less paper. Why bother filing at all? Everything we know about the workplace suggests that few if any knowledge workers ever refer to documents again once they have filed them away, which should come as no surprise, since paper is a lousy way to archive information. It's too hard to search and it takes up too much space. Besides, we all have the best filing system ever invented, right there on our desks—the personal computer.
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